Sunday, April 5, 2009

Marriott Hotels


Marriott International was formed in 1992 when Marriott Corporation split into two companies, Marriott International and Host Marriott Corporation. In 2002 Marriott International began a major restructuring by spinning off many Senior Living Services Communities (which is now part of Sunrise Senior Living) and Marriott Distribution Services, so that it could focus on hotel ownership and management. The changes were completed in 2003.

Marriott International headquarters in the Bethesda area of unincorporated Montgomery County, Maryland, United States

Marriott Hotel Zürich, Switzerland


Marriott Hotel at Frankfurt Trade Fair in Frankfurt, Germany
In April 1995, Marriott International acquired a 49% interest in the Ritz-Carlton Hotel Company LLC.Marriott International believed that it could increase sales and profit margins at the Ritz, a troubled chain with a significant number of properties either losing money or barely breaking even. The cost of Marriott's initial investment was estimated to be about $200 million in cash and assumed debt. The next year, Marriott spent $331 million to take over the Ritz-Carlton Atlanta and buy a majority interest in two properties owned by William Johnson, a real estate developer who had purchased the Boston Ritz Carlton in 1983 and expanded his Ritz holdings over the next twenty years.
The Ritz began expansion into the lucrative timeshare market among other new initiatives made financially possible by the deep pockets of Marriott, which also lent its own in-house expertise in certain areas. There were other benefits for Ritz-Carlton flowing from its relationship with Marriott, such as being able to take advantage of the parent company's reservation system and buying power. The partnership was solidified in 1998 when Marriott boosted its interest in Ritz-Carlton to 99 percent. By 1999 revenues from the 35 hotels it operated around the world totaled about $1.4 billion.
Marriott International owned Ramada International Hotels & Resorts until its sale on September 15, 2004 to Cendant. It is the first hotel chain to serve food that is completely free of trans fats at all of its North American properties.
In 2005, Marriott International and Marriott Vacation Club International comprised two of the 53 entities that contributed the maximum of $250,000 to the second inauguration of President George W. Bush.
On July 19, 2006, Marriott announced that all lodging buildings they operate in the United States and Canada would become non-smoking beginning September 2006. "The new policy includes all guest rooms, restaurants, lounges, meeting rooms, public space and employee work areas."

Holiday Inn


The original Holiday Inn chain of hotels was created in 1952 in Memphis, Tennessee, by homebuilder Kemmons Wilson to provide inexpensive family accommodation for travelers within the USA. Wilson opened the first Holiday Inn in September 1952 at 4941 Summer Avenue in the Berclair district of Memphis on the main road to and from Nashville. Though the actual hotel does not exist anymore, a historical sign marks where it once stood. In 1954, Wilson incorporated the chain with Wallace E. Johnson.

Wilson initially came up with the idea after a family road trip to Washington, DC, during which he was disappointed by the quality and consistency provided by the roadside motels of that era. The name Holiday Inn was given to the original hotel by his architect Eddie Bluestein as a joke, in reference to the Bing Crosby movie.

In 1957, Wilson franchised the chain as Holiday Inn of America, and it grew dramatically, following Wilson's original tenet that the properties should be standardized, clean, predictable, family-friendly, and readily accessible to road travellers. By 1958 there were 50 Inns across the country, 100 by 1959, 500 by 1964, and the 1000th Holiday Inn opened in San Antonio, Texas, in 1968. The chain dominated the motel market, leveraged its innovative Holidex reservation system, put considerable financial pressure on traditional hotels, and set the standard for its competitors like Ramada Inns, Quality Inn, Howard Johnson's, and Best Western. By June 1972, when Wilson was featured on the cover of Time magazine, there were over 1,400 Holiday Inn hotels worldwide. Innovations like the company's Holidome indoor pools turned many hotels into roadside resorts.

The company later branched into other related enterprises, including Medi-Center nursing homes, Continental Trailways, Delta Queen, and various related enterprises. Wilson also later developed the Orange Lake Resort and Country Club near Orlando and a chain called Wilson World Hotels. The family of founder Kemmons Wilson still operates hotels as part of the Kemmons Wilson Companies of Memphis.

Holiday Corporation logo; 1985-1990

Although still a healthy company, changing business conditions and demographics saw Holiday Inn lose its market dominance in the 1980s. Holiday Inns, Inc. was renamed Holiday Corporation in 1985 to reflect the growth of the company’s brands, including Harrah’s, Embassy Suites, Crowne Plaza, Homewood Suites and Hampton Inns. In 1988, Holiday Inns International was purchased by UK-based Bass PLC (the owners of the Bass beer brand), followed by the remaining domestic Holiday Inn hotels in 1990, when founder Wilson sold his interest, after which the hotel group was known as Holiday Inn Worldwide. The remainder of Holiday Corporation was spun off to shareholders as Promus Companies Incorporated. In March 1998, Bass acquired the InterContinental brand, expanding into the luxury hotel market. In 2000, Bass sold its brewing assets (and the rights to the Bass name) and changed its name to Six Continents PLC. InterContinental Hotels Group was created in 2003 after Six Continents split into two daughter companies: Mitchells and Butlers PLC to handle restaurant assets, and IHG to focus on soft drinks and hotels, including the Holiday Inn brand.

The brand name Holiday Inn is now owned by IHG who in turn license it out to franchisees and third parties who operate hotels under management agreements.[1]